10 features Apple Intelligence needs to actually compete with OpenAI and Google
- by ZDNet
- Sep 13, 2024
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1. Regenerative AI (RAG) APIs & AI Writing Tools
While Apple Intelligence's writing tools provide basic functionality like text rewrites and proofreading, future enhancements could leverage Regenerative AI/Retrieval Augmented Generation (RAG) APIs to introduce more sophisticated features. This would include real-time grammar corrections, tone adjustments, and specialized models trained on industry-specific languages, such as legal or medical terminology.
By integrating specialized dictionaries and corporate knowledge into apps like Mail, Notes, and Pages, professionals and students could create highly accurate, context-aware content that adapts to their field of expertise. This would revolutionize workflows by enabling more advanced data sourcing, rewriting, and content generation.
Technical Viability: Requires seamless real-time data processing, specialized model integration (e.g., 1B or 2B parameter models for legal/medical fields), and local-cloud coordination to ensure smooth performance. Specialized dictionaries would need to be trained and regularly updated for contextual accuracy.
Strategic Likelihood: High -- Apple's push into professional and educational markets, particularly in legal and medical sectors, makes this a valuable and strategic extension of existing AI tools. RAG could further solidify Apple's foothold in these key industries.
Priority: High -- This enhancement is crucial for professional sectors where precise terminology and real-time data incorporation are essential, especially in legal, healthcare, and business applications.
Use Case: A legal professional drafting a contract could use AI to generate text based on legal standards and pull relevant case law or references from secure corporate databases. Similarly, a medical researcher could enhance their papers with precise terminology and industry knowledge, all sourced and verified by a specialized AI model.
2. Voice-based AI Workflow Automation & Proactive Notifications
Siri could handle complex multi-step workflows through simple voice commands. For example, users could ask Siri to "prepare my day", which would schedule meetings, prioritize emails, set reminders, and suggest routes based on traffic. Proactive notifications would intelligently filter and surface the most relevant alerts based on real-time user activity, minimizing unnecessary distractions.
Technical Viability: Requires significant improvements in Siri's natural language processing and task management algorithms.
Strategic Likelihood: High - As competitors like Google Assistant evolve, Siri needs to enhance automation and productivity to stay competitive.
Priority: High - This would transform Siri from a basic assistant to an essential tool for daily productivity.
Use Case: Imagine telling Siri to "schedule my meetings". It will automatically handle all your emails, send invites, and reschedule conflicting events based on priority -- all via a simple voice command.
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