
Bezos vs. Musk? How Amazon's Kuiper satellites look to compete with SpaceX, Starlink
- by USA Today on MSN.com
- Jun 13, 2025
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Amazon's Project Kuiper intends to one day provide high-speed internet to customers around the world with more than 80 planned launches to deploy more than 3,200 satellites.
The first launch took place April 28 from Florida, and the next launch planned for June 16 would double the Kuiper satellites in orbit to 54.
The Kuiper initiative is a direct challenge to Elon Musk, whose SpaceX company has delivered more than 7,000 Starlink satellites to orbit since 2019. A delivery of another 27 Amazon Kuiper satellites could take place as soon as Monday, June 16.
Another ULA Atlas V rocket is due to launch as early as 1:25pm ET from Space Launch Complex-41 at Cape Canaveral Space Force Station in Florida.
Once again, the Atlas V will be equipped with five solid rocket boosters for added liftoff power in addition to its main booster to accommodate the heaviest payload it's ever flown. For that reason, there's a chance people in states well beyond Florida could see the launch vehicle soar into the sky.
Following liftoff, the rocket will deploy the satellites at an altitude of 280 miles above Earth. The satellites then autonomously use their electric propulsion systems to ascend to 392 miles high, where they can orbit Earth once every 90 minutes, according to Amazon.
That's also around the time when Amazon's Project Kuiper team takes control from an operations center in Redmond, Washington.
Operating in what's called low-Earth orbit – an altitude that allows for things like satellites to circle Earth fairly quickly – helps reduce latency and connectivity issues during video calls, gaming and streaming.
What's next for Amazon's satellite constellation?
The upcoming launch will be just the second of about 80 in the years ahead as Amazon continues to amass its satellite constellation in low-Earth orbit. If all goes as planned, the company said it expects to "begin delivering service to customers later this year."
Bezos and Amazon are a long way from catching up to Musk and Starlink, but the first-generation Kuiper satellite system is due to include 3,232 advanced low-Earth orbit satellites. And while Musk is able to take advantage of SpaceX's Falcon 9 rocket – one of the most active in the world – for Starlink deployments, Bezos doesn't yet have that luxury.
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