
Elon Musk reveals the Tesla Cybertruck - TechCrunch
- by TechCrunch
- Nov 21, 2019
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Musk touted the acceleration of the Cybertruck as well, showing a video at one point of the truck beating a Porsche 911 off the line. Musk said the “tri motor” version can travel from 0 to 60 miles per hour in less than 2.9 seconds. The single-motor rear-wheel drive model is the slowest off the line, with a 0 to 60 mph acceleration of less than 6.5 seconds.
Tesla CEO Elon Musk revealed the Tesla Cybertruck on Thursday, November 21, 2019
Tesla said customers can put down a $100 deposit. They’ll be able to complete their configuration as production nears in late 2021. Tri-motor AWD production is expected to begin in late 2022.
Musk has talked about producing an all-electric pickup truck for years now. In December, Musk resurrected the idea, saying that Tesla might have a prototype to unveil in 2019.
Musk mentioned on Twitter in April 2017 the desire to produce a pickup truck, before the first Model 3 sedans had been handed over to customers and the CEO had entered production hell. At the time, Musk tweeted that a pickup truck would be unveiled in 18 to 24 months.
If Tesla were to hit that mark it would be bringing its electric truck to market after GM and Rivian have started delivering their products.
Rivian is expected to begin vehicle production of its electric R1T pickup truck in the second half of 2020. GM CEO Mary Barra said Thursday during an investor conference that the automaker plans to bring an electric pickup truck to market in 2021. Ford also is planning an electric F-150 truck.
It’s unclear how much demand there will be for electric pickup trucks. However, the demand for gas and diesel-powered trucks is growing. Large trucks account for 14.4% of new vehicle sales through October, compared to 12.6% in 2015, according to Edmunds.
Midsize trucks accounted for 3.7% of new vehicle sales through October, compared to 1.5% in 2014.
Automakers are keen to tap into that growth because trucks and SUVs tend to have higher profit margins than sedans. And those margins could continue to increase if automakers can keep costs down.
The average transaction price of a full-size truck (gas and diesel) crossed $50,000 for the first time in September, and continues to climb, according to Jessica Caldwell, the executive director of insights at Edmunds. The average transaction price of a full-size truck was $50,496 in October, and a midsize truck was $36,251.
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