View all comments Especially with the Cybertruck, many celebrities appeared to have had priority deliveries and more recently, Tesla hired its first celebrity ambassador. Electrek’s Take I think this is Tesla now. Look, if they didn’t pay for it, good for them. It’s free publicity. Anyone would take it, but giving an exclusive look at Optimus and Cybercab to literally only Tesla’s own shareholders (at the We, Robot event) and now Kim Kardashian says a lot about the company right now. Tesla is not letting tech reviewers and journalists test out those products because they would get panned. They are far from ready, but as usual, Tesla still wants the hype from them. That’s why you go to Kardashian, who generally posts about clothing, jewelry, and makeup. You can’t expect her to analyze robustness of Tesla’s humanoid robots or the potential of the Cybercab to actually achieve better than human driving capabilities. Add Electrek to your Google News feed.